Words by Matthew Benjamin and James Siggers, Founders of Benjamin Siggers

 

With the volume of noise being recently made around fast fashion's jaw-dropping impact on the environment, many people are still shocked to learn that the fashion industry is the second largest polluter on earth - only after oil. We know that with the rise of fast fashion, the disposable nature of consumers has a direct impact on how quickly brands turn around new products in order to keep up with demand. However, with the desire to keep costs low in search of higher profit, these brands put pressure on manufacturers who then seek out shortcuts to reduce processes, resulting in longer working hours for employees, even lower wages and unsafe working conditions, which in turn creates a negative social and environmental impact on our planet.

Published in Opinion Pieces
Sunday, 08 July 2018 12:15

Going Green in the Workplace

Words by Sally Sarieddine, Founder of LaLaQueen


I firmly believe that being conscious and ethical is not just the hottest trend in fashion right now, it is also non-negotiable in the workplace. As companies get more engaged in the sustainability arena there are more and more opportunities to work from the inside out. Increasingly sustainability will become part of everyone's job so it is important to be up to date and aware of the issues.

Published in Opinion Pieces
Sunday, 10 June 2018 07:35

Invest in Style That Ages Gracefully

Words by Sally Sarieddine, Designer, LaLaQueen

 

We all want to look great as we age, but indeed, so should our clothing and accessories. A woman who ages gracefully can be considered “timeless”, regardless of the decade she is currently in. This woman radiates confidence, wisdom, and carries herself elegantly. And her clothing, or in fact any piece she sports, should equally reflect the soul and experience she exudes.

Published in Opinion Pieces

By: Alp Uysal; Head of Strategy, Technology, Sustainability & Public Affairs for Ericsson Middle East & Africa

 

According to the most recent installation of Ericsson’s biannual Mobility Report[1], as 5G wireless technology is rolled out, millennials will become the largest generational segment and in their prime years of consumer spending. As the youngest members of the millennial cohort – those born between the early 1980s and early 2000s[2]— have begun to enter the workforce, in turn accumulating more disposable income, this generation has been shaping up to become the most valuable generation by global marketing standards. Arguably the most influential consumer contingent to date, it’s no wonder why the efforts to target and capture the revenue potential associated with the millennial segment is pervasive.

Published in Opinion Pieces

By Jason Whiley, Director of Sales, Epson Middle East

Reducing paper waste in the office

A new annual report is published and you want to take a closer look, so you print the document and stack it on your desk. It takes its place atop the important supplier email you printed earlier. Is this behaviour you recognise in yourself and your colleagues?

Published in Opinion Pieces
Wednesday, 07 March 2018 14:27

Do businesses really buy green?

By Jason Whiley, Director of Sales, Epson Middle East

 

Put the planet before PR

In recent years, the effect of half-hearted CSR programmes on customer opinion has thankfully dulled. Many business initiatives became artificial exercises in green washing – an easy opportunity for some good press, and a tick-box exercise for the PR department.

Published in Opinion Pieces