The UAE’s community of both residents and tourists were treated to a three day celebration of design and creativity to mark the official opening of Dubai Design District (d3).


More than 30,000 design enthusiasts, foodies, music fans, followers of fashion, tourists and families visited d3 throughout the weekend. They enjoyed the very best of UAE-based and international creative talent.

The “Meet d3” event was specifically commissioned and curated to feature a 100 strong creative mix of UAE-based, regional and international designers, artists, musicians, concept retailers and unique dining experiences. Amongst the participants on display over the weekend, the Meet d3 programme included a significant number of d3’s business partners including: local designers through multi retail platform “Resid3nt”, Not Just a Label, Faux Consultancy, Lasvit, Silsal Design, S*uce, Tahir Sultan, Penguin Cube, Amongst Few, Wanders Wagner Architects, and Sole DXB. The programming was further enhanced with the participation of Emirati creative talent such as Khaled Shafar, Bint Thani, Jalal Luqman, Hamdan International Photography Award(HIPA), Cinema Akil & Gazette, Anthropology of Design and Dr. Reem El Mutwalli , artists represented under Brand Dubai as well international talents featuring world renowned British singer-songwriter John Newman and industry trends forecaster and presenter, Li Edelkoort, to name a few.

Hailing the success of the Meet d3 event, Dr Amina Al Rustamani, Group CEO, TECOM Investments, commented: ”Meet d3” marks the official opening of The Dubai Design District to the world. Through the culmination of teamwork, community spirit, creative innovation and love for all elements of design, it has been a tremendous success. The feedback from the wider UAE community, who showed their support through an overall attendance of more than 30,000, has been incredibly positive and demonstrates a keen appetite for many more such events at d3 in the future”.

The atmosphere of “Meet d3” throughout the three-day community event saw creatives, families, officials, food lovers, music enthusiasts and fashion decision-makers interacting and experiencing all elements of the design landscape within the newly-created d3 destination.

“Apart from thanking our business and creative community partners for their participation, we would also like to thank all of our Government Authority partners in working closely with us in delivering this milestone event.

“With more than 220 business partners signed up in Phase 1, d3 is looking forward to growing its partner base and the business interest just from this event has been extremely positive. We are very excited to commence the second phase of our masterplan development, which is the delivery of the Creative Community scheduled for completion in 2017. This will cover around 1,000,000 square feet within d3, and will act as an incubator for emerging UAE-based designers and artists, as well as providing a natural home for art galleries and studios looking to engage directly with the region.”

Response from the wider community has been overwhelming. As part of d3’s efforts to capture real time feedback from its visitors, digital surveys were carried out throughout the event and the general response has been overwhelmingly positive. “We did not know what to expect from the ‘Meet d3’ event and were curious to find out. My family truly had an incredible time and there was something for everyone to experience and discover.  We look forward to seeing this hopefully as a yearly event,” said a family of visitors.





Dubai Design District, better known as d3, is dedicated to fostering the growth of the Emirate’s design, fashion, art, and luxury industry. It offers businesses, entrepreneurs and individuals a creative community that will be at the very heart of the region’s design scene. 

d3 is the newest of TECOM Investments’ freezone business parks – with 11 buildings currently under construction. Once complete, d3 will be a purpose built environment catering to the full value chain of the design, fashion, art, and luxury industry – and all with the vision of creating a world class creative community that engages, nurtures and promotes local, regional and global design talent.

d3’s facilities will include everything from cutting-edge design institutes to residential, hospitality, retail and office space. The District will be characterised by distinct public areas, unique street furniture and shaded walkways. The development will include a Creek-side esplanade with international and boutique hotels, a pop-up shop area and an amphitheatre.

Located close to Mohammed Bin Rashid City and adjacent to Dubai’s Business Bay, d3 is a short distance from the city’s arterial highways and two international airports. The District is in sight of the Creek, Dubai’s historic and mercurial trading epicentre, Burj Khalifa, the world’s tallest building, and Dubai Mall, the world’s largest shopping complex.

d3 will be the most connected design, fashion and luxury destination in the world – with Dubai being only eight hours flight time from 90 per cent of the countries in the world.

Guided by the objectives set out in Dubai Fashion 2020 – a strategic plan to harness the full growth potential of the fashion industry – this creative community will support Dubai’s goals for a more diversified innovation-led economy.


Source: The Portsmouth Group